Why wear coloured mascara?

When to wear coloured mascara? 

There are no set rules for coloured mascara – we think it’s all about finding the coloured mascara shade to suit you. That said, some colours are known to complement and enhance natural eye colours. We’ve written about using eyeshadow to flatter your eye colour in the past, but this post will explain how the subtle Lash Alert colours are an easy way to enhance your effortless look.  

Blue mascara for brown eyes 

Believe it or not, the best-coloured mascara for brown eyes is blue. Not convinced about this pop of colour? Blue mascara will not only draw attention to your eyes, but it’ll also brighten the whites of your eyes to make you look more awake and alert.   

If you’re still wary of colour, why not try coating your lower lashes with Lash Alert Mascara in blue. This blue mascara will offer a significant contrast to your deep brown eyes but allow you to test the waters of coloured mascara. Once you have found your colour confidence, pair this blue mascara with Limitless Eyeshadow Palette 2 to combine complementary colours to your eye looks.   

Purple mascara for blue eyes 

Were you blessed with baby blues? The best-coloured mascara for blue eyes is to stick with a rich, deep colour. A purple mascara will not only emphasise the whites of your eyes but make them appear larger. This deep shade will give a subtle contrast of light and dark and add definition to your lashes.   

Pair your purple mascara with an eye contour eye look and apply a few coats of Lash Alert Mascara in Purple to enhance blue eyes further.  

Or, add a wing to your eyelids using Black Magic Liquid Eyeliner.   

Brown mascara for green eyes 

Green eyes are a rarity, and only 2% of the population have green eyes. By using brown mascara, you will emphasise your rare eye colour further. A soft brown mascara on your eyelashes will bring out the colour of your irises without being too heavy or too dark.   

Coat both your top and lower lashes with Lash Alert Mascara in Brown, then go in with our Limitless Long-Wear Pencil Eyeliner in shade Magnetism along the waterline to add a sharper contrast with the whites of your eyes, adding overall definition to your eyes.   

Green mascara for hazel eyes 

If you have hazel eyes, then congratulations, you hit the eye colour jackpot: every colour will flatter your eyes. With a mixture of gold and green, emphasise your hazel eye colour using Lash Alert Mascara in Green. This green mascara is dark enough to add definition to your eyelashes and add a sharp contrast to the whites of your eyes, really bringing out the mixture of golden tones that hazel eyes have.   

To build your look, use our Limitless Eyeshadow Palette 1; the soft tones in this palette will let your green mascara do all the talking. To mix up your look, apply our original black Lash Alert Mascara to your lower lashes and Lash Alert in Green to your top lashes to create a two-toned eye look.